Category: Social Media

Social media has become a fundamental part of our daily lives. It is the best way to keep in touch with your friends, family, and colleagues. But it is also an excellent marketing tool for businesses. There are more than 4 billion active users on social media worldwide, which makes it an ideal place to promote…

Social media for ecommerce uses social media platforms to promote products and services and drive sales. It allows businesses to reach new audiences, increase brand recognition, and build customer relationships.  By 2030, social commerce will generate 6 trillion U.S. dollars in revenue worldwide. If you’re interested in using social media for e-commerce marketing, it’s essential…

For years, social media has become an essential platform for businesses to connect with customers and promote their products or services. A staggering 91.9% of marketers in the US use social media for their businesses.Thus, as a social media marketer, it is crucial to understand your efforts’ impact and measure your campaigns’ effectiveness. One of…

Your graphic designer worked on a perfect social media graphic and you excitedly uploaded it to your feed only to find it poorly cropped or pixelated. Nothing is more frustrating than that. As we kick off 2024, it’s more important than ever to stay up-to-date with the latest social media image sizes.  Related Read: Up-to-Date…

It’s easy to underestimate Pinterest blogging, with most assuming that it offers little more than what Google does but with the option to save content.  So how is that Pinterest, launched in 2010, has now earned 463 million monthly active users in 2024, making it 14th of the world’s most active social platforms. This data clearly suggests Pinterest is more just a…

In today’s society, social media is no longer just for personal use but is a vital part of our daily lives. More and more businesses are turning to social media to reach their target audience, build brand awareness, and increase their online presence. During January 2021 and January 2022, social media usage grew from 4.2…

It’s not uncommon to think you’ve finally figured out how to drive the best results from a social platform when a new social media trend surfaces and pops your success bubble.  It’s why continually growing on social media is a tough nut to crack. But here’s the thing: while it’s challenging to grow on social…

Everyone wants to grow social media followers, but it doesn’t happen on a whim for most people. The majority of the users have to put in the work to make it happen. The core idea is to create valuable content consistently for a certain period until they hit the jackpot. One of the secrets of…

The holidays couldn’t be more fun when your family and friends are healthy and new customers come in regularly. Those holiday season sales notifications that pop up on the phone even when you’re away from work show that your social media marketing strategy is spot on. Does selling through social media during the holiday season…