Category: Social Media

The influencer marketing industry is expected to grow to $16.4 billion this year. This explains why 69.4% of influencers have joined this profession to earn money.  But could this be the only reason you want to be an influencer? Many choose to be influencers because they have a passion or talent they want to share with people. Others become…

Pinterest is a visually-driven platform that allows you to share your brand and product with millions of people visually.  Pinterest is the 14th most popular social networking platform, with 431 million active monthly users. So it’s no wonder why people love exploring and sharing great content on this site!  It helps brand and business owners…

TikTok has almost 1 billion users and is available in over 150 countries. It might even be more crucial for marketers to be present on TikTok than on any other social media platform. This is due to its enormous potential to boost sales for your business. So, it’s critical to plan a TikTok Marketing Strategy…

Almost half of the users on TikTok say the platform has helped them make purchase decisions. This makes it clear: with the right TikTok marketing strategy, TikTok can become marketing heaven for businesses.  TikTok algorithm also makes it easier to get more traction. How? Unlike Facebook and Instagram, TikTok can make an account with zero followers…

Do you think your social media content strategy is lacking even after some coffee and brainstorming sessions? It’s possible you haven’t started with mapping your ideas on paper. Perhaps you forgot to factor in the prevailing social media trends. And did you audit your networks’ past performance? A lot of work goes into planning a…

It’s the internet age, and you need to utilize every social media platform effectively as a business owner. For example, with its 229 million daily active users, Twitter can be a potentially powerful tool for building a lucrative marketing strategy. However, marketing on Twitter is no easy feat. After all, millions of tweets are sent daily, and…

Over the past few years, Twitter’s user base has grown significantly. With users sharing everything from what they had for lunch to their comments on current events with the world, Twitter has risen to become the third most popular social media platform behind Facebook and YouTube. In this blog, we are sharing with you twitter…

The content marketing sector is currently dominated by video marketing. According to SEMrush statistics, YouTube, the first video-sharing platform and the second largest search engine grew at a 4.9% rate in 2021. YouTube visitors in the United States are predicted to reach 210 million by 2022! YouTube has an 81% reach in the United States, and…

Have you ever thought about building a social media marketing strategy for your business? Sure, it may have rung a bell. You might be thinking about your company’s Twitter handle and Facebook page right now. Well, that’s not enough. When did you post last time on either one of these platforms? Perhaps, you haven’t had…